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Saltrock – New store opening at Springfields for this famous beach, surf and leisurewear brand

4th August 2022

Saltrock at Springfields
  • A new fashion outlet is coming to Springfields with North Devon brand Saltrock opening at Springfields on August 6th at 9am

The surf heritage brand, Saltrock, was born out of North Devon, with a passion for the outdoors on the sea or land. The brand was launched in Braunton in 1987 selling products that are durable, wearable, practical, and comfortable. Bold graphics with attitude. Since then, Saltrock has grown to more than 50 stores and is now available at Springfields.

Saltrock’s MD, Karl Plank, said: “We are really excited about bringing Saltrock to Springfields. It is a perfect match for our brand heritage. We have a strong customer presence across Lincolnshire and when we were presented with this opportunity, in one of the region’s primary destinations, we jumped at the chance”.  

The Springfields store will showcase the superb mix of products to consumers who love the outdoors.

Simon Stone, Retail Director of Springfields, commented “Saltrock is a great brand and complements our existing offering, including White Stuff, FatFace, NEXT OUTLET, Dune London and many more. We are on a mission to bring more fashion brands to our loyal customers at Springfields, and Saltrock is very much part of this”

To celebrate the opening, Springfields Saltrock store is inviting everyone to come into the store on Saturday when the first twenty lucky customers will receive an exclusive free Goodie bag, as well as other introductory offers.

Saltrock, has over 50 stores across the UK and the new Springfields store is employing 5 local team members.

Springfields is set in 25 acres of beautiful Festival Gardens, which are looking wonderful with their wide-open spaces, and plenty of choice with different show gardens, woodlands and lakes. 

Springfields Outlet and Leisure has gone from strength to strength with its highly loyal guests driving growth for shopping, the gardens, wide-open spaces and over 50 outlets at up to 60 per cent off the RRP.

Being an outdoor centre with nationally important gardens, Springfields also offers the extensive children’s leisure attraction, Adventure Land, a wide choice of high-quality restaurants and cafés, a Blue Diamond Home & Garden centre, a hotel and even a water taxi that links Springfields to the Town Centre.

Positioned just off the A16 near Spalding, Lincs, Springfields is the only outlet destination serving East Anglia and the East of England.